EPISODE · Apr 15, 2026 · 4 MIN
No. 50: Platforms now make more selling ad infrastructure than selling ads.
from The Pattern · host Mike Litman
Culture Pulse: 72. Meta overtakes Google in ad revenue through automation, not reach. Euphoria makeup launches 7 years late. Print is the new premium youth medium. Infrastructure now beats distribution. Read the full edition: https://thepattern.media/editions/2026-04-15.html
What this episode covers
Culture Pulse: 72. Meta overtakes Google in ad revenue through automation, not reach. Euphoria makeup launches 7 years late. Print is the new premium youth medium. Infrastructure now beats distribution. Read the full edition: https://thepattern.media/editions/2026-04-15.html
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No. 50: Platforms now make more selling ad infrastructure than selling ads.
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