No. 54: Design week is becoming a year-round brand strategy, not an April event.

from The Pattern · host Mike Litman

Culture Pulse: 68. Design week is no longer an April event. Fashion houses are treating it as permanent positioning. App releases jumped 60% YoY. Chinese EVs are seen as a pricing correction, not a threat. Read the full edition: https://thepattern.media/editions/2026-04-19.html

Episode metadata supplied by the publisher feed · Published Apr 19, 2026

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No. 54: Design week is becoming a year-round brand strategy, not an April event.

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