No 56: (a) Marketer of the Year (b) Guinness 'Tipping Point' episode artwork

EPISODE · Dec 2, 2007 · 21 MIN

No 56: (a) Marketer of the Year (b) Guinness 'Tipping Point'

from The Persuaders Marketing Radio Show & Podcast

In this episode of The Persuaders Marketing Podcast, an interview with Niall O'Grady, General Manager - Marketing for Permanent TSB, who recently won the Marketer of the Year Award from Marketing Magazine. Plus, we discuss the background to the latest Guinness advertising campaign 'Tipping Point' with Grainne Wafer, Marketing Manager for Guinness Ireland.

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No 56: (a) Marketer of the Year (b) Guinness 'Tipping Point'

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