No-Click SEO is reshaping how businesses approach search visibility - with Rose Tero

from SEO in 2026

In a world where over 65% of searches end without a click, No-Click SEO is reshaping how businesses approach search visibility.David and Rose discuss:Why is no-click SEO a thing?Why are traditional click-through rates (CTR) are no longer the best success metric?How are Google’s AI-driven search features (SGE, featured snippets, and People Also Ask) keeping users on Google, and what does this mean for SEO?What actionable strategies can you offer that mean that users search for a brand directly? (AI-generated snippets, leveraging structured data)How do you continue to future-proof your SEO?

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This episode was published on April 30, 2025.

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