No Cold Calls, No Direct Mail: How to Generate High-Converting Leads in a Low Inventory Market w/Chad Keller

How are agents and investors generating thousands of motivated seller leads in a low inventory market, without direct mail or cold calling? Now more than ever, the focus of our seller lead generation needs to be quality over quantity, especially online.    Our ads and content need to cut through the noise, and reach the people who are ready to take action right now.    Why is Google a great place to generate motivated leads? How do we use it with Facebook to supercharge our ad campaigns? In this episode, I'm joined by marketing expert, real estate investor and co-founder of Motivated Leads, Chad Keller.    With over 5000 motivated seller leads generated across the country, Chad shares his high-level marketing tactics that work in any market.   Three Things You'll Learn In This Episode    Chad's winning strategy for turning Google into a solid seller lead source  If Google is the largest search engine on the planet, how do we leverage it to generate motivated seller leads?    How to write ad copy that converts the leads you want  What keywords do we need to include in our advertising to cut through the noise and speak directly to the sellers we're looking for?    How to increase your advertising ROI by going super narrow in your focus Why is Chad Keller so laser-specific about the kind of home he's looking for and including it in his ads?