No Shortcuts: Tony Lukas on Supplement Safety, Compliance and Consumer Trust

What does it really take to deliver safe, high-quality dietary supplements—and protect consumer trust along the way? In this episode of Supplement Source, CRN’s Jeff Ventura sits down with Tony Lukas, Director of Food Safety and Dietary Supplements at The Acheson Group (TAG), for a practical, wide-ranging look at the compliance challenges companies face from ingredient sourcing all the way through manufacturing, labeling and marketing.Lukas shares expert insights on supplier verification, identity testing, allergen labeling, product claims, social media and influencer marketing, and the regulatory considerations surrounding new ingredients. He also explains why strong SOPs, careful risk assessment and a rigorous commitment to quality can help companies avoid costly compliance problems and strengthen confidence in their products.For supplement manufacturers, marketers and anyone responsible for quality or regulatory compliance, this episode is packed with practical takeaways for getting it right—and a clear reminder that when consumer safety and trust are on the line, there are no shortcuts.About the Council for Responsible Nutrition (CRN)  The Council for Responsible Nutrition (CRN), founded in 1973 and based in Washington, D.C., is the leading trade association representing the dietary supplement and functional food industry. Bringing together manufacturers, ingredient suppliers, and service providers, CRN unites its member companies around a shared commitment to science, transparency, and responsible business practices—advancing a strong, credible marketplace that supports consumer health and industry growth.In an increasingly complex regulatory and media environment, CRN serves as the industry’s front line—shaping science-based policy, defending market access, and countering misinformation. Through strategic advocacy, self-regulatory leadership, voluntary guidelines, and evidence-based communications, CRN ensures that responsible companies are recognized, protected, and positioned to innovate and compete. Learn more at crnusa.org and follow @CRN_Supplements on X and LinkedIn.