No Toothless Tigers: How to Make Sales Training Actually Work

Podcast Description Every year organisations spend millions on training programs that feel inspiring in the moment — but deliver little lasting change. People attend the workshop. They take notes. They say it was great. And then… nothing happens. No new behaviours. No new habits. No improvement in results. In this episode, sales growth coach Leigh Farnell explains why most training programs fail and what organisations must do to turn training into real performance improvement. You'll discover: • Why training without accountability becomes a "toothless tiger" • The critical difference between training events and performance systems • Why deliberate practice and implementation are the real drivers of improvement • How leaders can ensure training actually moves the dial on sales results • Why participation in development programs should be linked to bonuses, promotions, and leadership opportunities If you want your investment in training to produce real behavioural change, stronger sales capability, and measurable business growth, this episode explains the system that makes it happen. Because in high-performing organisations, learning is not just something people attend. It's something they apply, practise, and master.   CZ6 - PDC Sales and Business Growth Partner Application Each year, we only work with a select number of businesses to ensure we deliver maximum impact — and to make sure your time is valued too. This application helps us determine if we're the right Growth Partner for your business, and if your business is the right fit for our proven CZ6 Sales & Business Growth Systems. Take 5 minutes to complete this form. Your honest answers will: Clarify expectations for our first conversation Help us tailor strategies and insights specific to your business Ensure we maximise the value of our time together https://forms.gle/bGto8XswG5tw6Ftk9