Non Consuming Passion

Peter Day hears from Chandran Nair, Management Consultant and Founder of The Global Institute for Tomorrow. Author of a book called 'Consumptionomics: Asia's role in Reshaping Capitalism and saving the planet.' In the book he argues that for years the engine of global capitalism has been fuelled by consumption … but that the world will not be able to cope with the expansion of this style of consumption in the developing world and therefore a new model has to be found. Producer: Julie Ball Editor: Stephen Chilcott