Nordetect's Keenan Pinto on building AgTech hardware in the Nordics

Keenan Pinto is the founder and CEO of Nordetect, which enables farmers to test their own soil samples for Nitrogren Phosphorous, and Potassium and then see the results in real time. This not only enables smarter farming practices, but also prevents over-fertilizing. With a diverse scientific and international background, Keenan shares his advice, lessons learned, and smart cuts for starting an Ag or FoodTech hardware / software company in the Nordics. We also discuss the pros and cons of building and scaling a company in Denmark and what's needed from the ecosystem to help companies grow.