North Texas Giving Day With Calvert Collins-Bratton

How does a community successfully host an online fundraiser that raises a large amount of money for a wide range of nonprofits in your area? Today, I talk with Calvert Collins-Bratton, former Chief Relationship Officer of Communities Foundation of Texas, to discuss their annual signature fundraising event, North Texas Giving Day.  The most successful and highest revenue online fundraising day in the United States each year, North Texas Giving Day raised over $78 million for over 3,500 North Texas nonprofits. The day allowed over 100,000 North Texans to give back to a cause near and dear to them and brilliantly showcases the power of a community to come together to provide life-changing and life-saving services to those in need. Collins provides valuable insights on a range of topics, including tips for getting large segments of your community to participate in an online fundraiser, how small online contributions are donor development opportunities for nonprofits, creating contests to drive donor and community interest, and so much more. This is one episode you will definitely not want to miss.