EPISODE · Feb 5, 2026 · 34 MIN
Nostalgia Sells: Super Bowl Commercials, Zara’s Rebrand & the 2026 = 2016 Moment
from Click Tease: Weekly Digest of Branding, Marketing & Content that Converts · host Michelle Pualani & Joanna Newton
Send us Fan MailWhy are brands spending millions to miss the point—and what can creators learn from Super Bowl ads and the internet’s obsession with nostalgia? This episode breaks down what actually drives attention, connection, and conversions right now.What You’ll Learn:How Super Bowl advertisers often miss the real buyer—and what that means for your targetingWhy nostalgia and simplicity are outperforming overproduced contentHow to use repetition, teasers, and cultural moments without burning out your audienceTimestamps:00:00 – Introduction01:00 – Why Super Bowl ads aren’t hitting like they used to03:00 – Who actually makes buying decisions (and why brands miss this)09:30 – Teasers, repetition, and why “more exposure” works17:30 – Entertainment vs. education in modern marketing22:45 – “2026 is the new 2016” trend explained28:30 – How nostalgia revives brands, careers, and contentSubscribe on YouTube: https://www.youtube.com/@clickteasepodcast📱 Social: @themichellepualani | @joanna_atwork📩 Michelle: [email protected]🌐 Joanna: millennialmktr.com📅 10-Day Course Creation Challenge (Joanna) 💻 Build a Successful Online Business Using Kajabi 🎙️ Get Descript for Podcasting ✅ Try Out Monday.com
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Send us Fan Mail Why are brands spending millions to miss the point—and what can creators learn from Super Bowl ads and the internet’s obsession with nostalgia? This episode breaks down what actually drives attention, connection, and conversions right now. What You’ll Learn: How Super Bowl advertisers often miss the real buyer—and what that means for your targeting Why nostalgia and simplicity are outperforming overproduced content How to use repetition, teasers, and cultural moments without...
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Nostalgia Sells: Super Bowl Commercials, Zara’s Rebrand & the 2026 = 2016 Moment
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