EPISODE · Sep 5, 2025 · 54 MIN
Not a numbers person? Start here to make it doable
from Digital Business Your Way
You’re Not Avoiding Data Because You’re Lazy — It Feels Unsafe (And What to Do Instead)You know that thing where you avoid looking at your numbers and just hope for the best? Yeah, same. But what if the issue isn’t that you’re not a “numbers person”—what if it’s actually business trauma in disguise?In this episode, I’m sitting down with data strategist and self-proclaimed NeuroSpicy CEO Kelsey Silver—and we’re talking about what’s really going on when you ghost your data.This isn’t a “track your KPIs” pep talk. This is a deep dive into the emotional undercurrent of analytics avoidance. Kelsey brings her background as a licensed therapist into the conversation and breaks down how nervous system shutdown, fear, and past business experiences might be blocking your growth more than any spreadsheet ever could.In this episode we will talk about:How to use micro actions to create safety before you optimizeWhy your “bad” numbers aren’t proof you’re failingHow to use one single metric to transform your business (with an actual client story to prove it)And what happens when we stop trying to fix everything at onceIf you’ve ever felt overwhelmed, shut down, or shame-spiraled about what the data might say... this episode is your warm, wise permission slip to take a gentler, more powerful approach.Because clarity isn’t about knowing everything. It’s about knowing the right next thing.Resources & Mentions:Freebie: “15 Metrics 6- and 7-Figure Business Owners Swear By” — https://kelseysilver.com/15metricsGet $50 off Know Your Numbers with code TRACIE — https://kelseysilver.com/knowyournumbersConnect with Kelsey on Instagram — https://instagram.com/KelseyESilverLearn more about her offers — https://kelseysilver.comYour Next Steps:Work with Me: https://www.traciepatterson.com/reset-sessionAsk Me Anything About Business: https://traciepatterson.com/amaFree training: Build a launch that fits how you actually lead 👉🏼 https://traciepatterson.com/styleConnect on Social: https://www.instagram.com/thetraciepattersonCREDITS:Music: ColourfulSoundsPodcast Editor: Maia McLachlanPhoto: WorkPlay Branding
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Not a numbers person? Start here to make it doable
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