Not Another Beige Salon: Branding, Boundaries + Real Talk with Krista Storm and Carly Gurinskas

In this vibrant and unfiltered episode, Josie and Quinn sit down with the unapologetically bold duo behind Bleach: Krista Storm, an online educator and viral stylist personality, and Carly Gurinskas, a branding visionary and stylist with nearly 20 years in the industry.Together, they unpack what it really means to build a brand that doesn’t fit the beige box. From surviving a full salon walkout to going viral for charging $320 for a root touch-up, Krista and Carly share the highs, lows, and hilarious behind-the-scenes that shape their salon and careers.Expect real talk about:​Navigating friendship + business partnerships​Building a salon with $30K during COVID shutdowns​Going viral on TikTok (and the hate that comes with it)​Why pricing transparency is non-negotiable​Letting go of outdated salon models​Holding space and leading with conviction​Embracing human design to supercharge collaboration​And why being bold (and maybe pink-ceilinged) is the only way forwardWhether you’re a baby stylist, seasoned pro, or salon owner questioning if you really want a team, this episode is a hug, a wake-up call, and a hype sesh rolled into one.Connect with us on Instagram:Krista Storm: @kristakstormCarly Gurinskas: @haircare.of.carlyRooted + Rising: @rootedandrisingbeauty