EPISODE · Aug 25, 2025 · 21 MIN
Notion goes Offline, Apple's Emotional Marketing, Rising Tech
from Press Pause with Bill McLean · host Bill McLean
Apple's Emotional Marketing Strategy, Notes Apps War Heats Up, and Why Tech Prices Keep Rising | For Perspective PodcastIn this week's episode, I dive into Apple's shift toward emotional marketing with their powerful "No Frame Missed" short film about accessibility, the escalating battle between Notion, Obsidian, and Craft for productivity supremacy, and why tech prices seem to be going up everywhere.Get my new Apple Notes Guide here: https://billmclean.gumroad.com/l/wdsjzWhat We Cover:Apple CarPlay gets Live Activities - finally useful real-world featuresApple's accessibility-focused marketing with "No Frame Missed" action mode filmPlayStation 5 price hikes joining Xbox and Nintendo's trendGoogle's nuclear power partnership - why this matters for AI's futureApple Card's uncertain future as Goldman Sachs exitsThe great notes apps war: Notion's $10B valuation vs Obsidian's new "Bases" featureIs Apple Notes falling behind the competition?My thoughts on Apple's productivity app strategyKey Takeaways:Nuclear power might be essential for AI's energy demandsApple needs to decouple productivity apps from OS updatesThe notes app space is more competitive than everSometimes emotional marketing hits harder than feature listsLinks:No Frame Missed - Apple Video https://youtu.be/hEalzEnT70k?si=pShIz1LKgUfiUxB9Chapters:0:00 - Introduction0:15 - Apple CarPlay Live Activities Feature0:59 - Apple's Emotional Marketing with "No Frame Missed"3:12 - Rising Tech Prices in Gaming Consoles4:44 - Google and TVA's Nuclear Power Partnership6:07 - Apple Card's Future with a New Issuer7:55 - Notes Apps Updates: Notion, Obsidian and Craft14:43 - Is Apple Notes Falling Behind?15:15 Apple Notes Guide out now!20:05 - ConclusionSign up for my new weekly Newsletter The Digital Pulse!https://billmclean.substack.com/Check me out on Social:https://www.threads.net/@williambmcleanhttps://x.com/wbmcleanhttps://bsky.app/profile/billmclean.bsky.socialMust-have affiliate links:☀️Raycast Pro Free for 14 days: https://raycast.com/?via=william-mclean💻CleanMyMac Free for 7 days: https://macpaw.audw.net/c/6052342/263631/1733🎵 2 Months Free! Music, Footage, and More from Artlist: https://artlist.io/referral/4646734/William☁️ Backblaze computer and NAS backup: https://secure.backblaze.com/r/05ckce✅ My favorite todo app(todoist): https://get.todoist.io/ucypxtigr1jyWebsite:www.williabmclean.comFor business inquiries:[email protected]
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Notion goes Offline, Apple's Emotional Marketing, Rising Tech
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