Nová reklama FLEXI - Podcast od Kooperativy

What this episode covers

Následující díl podcastu od Kooperativy věnujeme oddechovějšímu, ale neméně důležitému tématu, a to tvorbě nové reklamy FLEXI. Povídat si s námi přišel za stranu Kooperativy marketingový ředitel Jindřich Skrip a za kreativní agenturu account manager společnosti Boomerang Communication Robert Marek, který se se svým týmem věnuje značce FLEXI již řadu let. Co uslyšíte: - Jak probíhají přípravy a co jsou nezbytné informace v zadání? - Marketingová hantýrka - co je to brief, koncept, insight? - Kdy a jak se reklama testuje? - Jak probíhá natáčení a postprodukce?

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Frequently Asked Questions

How long is this episode of Podcast od Kooperativy?

This episode is 20 minutes long.

When was this Podcast od Kooperativy episode published?

This episode was published on December 17, 2021.

What is this episode about?

Následující díl podcastu od Kooperativy věnujeme oddechovějšímu, ale neméně důležitému tématu, a to tvorbě nové reklamy FLEXI. Povídat si s námi přišel za stranu Kooperativy marketingový ředitel Jindřich Skrip a za kreativní agenturu account manager...

Can I download this Podcast od Kooperativy episode?

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