Numbers Need a Narrative: How to Present Complex Information in Compelling, Accessible Ways with Olivia Bullock, Ph.D.

An episode of the When Science Speaks podcast, hosted by When Science Speaks, titled "Numbers Need a Narrative: How to Present Complex Information in Compelling, Accessible Ways with Olivia Bullock, Ph.D." was published on November 18, 2022 and runs 26 minutes.

November 18, 2022 ·26m · When Science Speaks

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Episode Description

In this week's episode featuring Olivia Bullock, Ph.D., Assistant Professor at George Washington University, we discuss a range of issues related to crafting effective communicaitons, including:

- Olivia's communication research on the importance of narrative in messaging

- Her work on COVID messaging as a consultant for the U.S. Department of Health and Human Services

- Olivia's career journey from public relations work to a Ph.D. in communication and how her practical experience informs her research and vice versa

- Her perspective on whether scientists should be leaders or "just follow the data

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