Nurturing impact led innovations to scale, Marico Foundation's playbook for social innovation

In this episode of theUpStreamLife.com we talk to Suranjana Ghosh, head of the Marico Innovation Foundation, who tells us how startups can build a vision towards social impact and profit. In this interview the audience will understand how to build processes for social innovation.00:00 - Introduction01:06 - A quick peek into the journey of Suranjana.03:50 - Joining the Marico Innovation Foundation.07:03 - Being different from other incubators and accelerators.17:06 - Startup playbook for social impact.21:23 - Path to sustainability, the playbook to reduce plastic waste.30:33 - Weaving in sustainability into the business model.39:10 - Building for a short fix versus first principles thinking44:40 - Finding startups that can be coached on sustainability.46:23 - Impact of technologies for social impact.53:33 - The Foundation focuses only on startups.57:38 - Being resilient as an individual.Support the showThanks for Listening! Follow Us on  Facebook, Instagram, Twitter, LinkedIn or Find us on YouTube