EPISODE · May 30, 2024 · 16 MIN
NutraCast: Is aronia berry the next elderberry? Mintel thinks so.
from NutraIngredients NutraCast · host William Reed Ltd
Mintel recently launched Ingredientscape AI, a new landscaping tool that helps brands discover the fastest-growing ingredients using robust data from Mintel’s Global New Products Database (GNPD). Stephanie Mattucci, director of food & drink at Mintel North America, used this new feature to identify the next ‘big thing'.
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NutraCast: Is aronia berry the next elderberry? Mintel thinks so.
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