ODI und Jobs to Be Done

ODI und Jobs to Be Done Ist der JTBD nun Fortschritt, Funktion oder Prozess? Gibt es tatsächlich unterschiedliche Varianten, oder gar Streit um die korrekte Deutung und Auslegung von Jobs to Be Done? Welche Unterschiede gibt es, und was funktioniert wie?   Heute zu Gast: Martin Pattera, Managing Partner von Strategyn. Mit ihm spricht Peter über Outcome-Driven Innovation® (ODI) und die Rolle der Jobs to be Done in dem Ansatz von Anthony Ullwick.  Ausserdem in dieser Episode Mit wem man sprechen sollte um den "Job to Be Done" zu findenWelche Fragen im JTBD-Interview gestellt werden solltenParallelen von ODI und Six Sigma Alle Episodenlinks:  Mach den JTBD Jumpstart! Tickets und Info hier  Literatur zum Thema (z.T. Amazon Partnerlinks)  Jobs To Be Done - Theory to Practice, gratis PDF (Anthony W. Ullwick)Competing Against Luck - (Clayton Christensen)when coffee & kale Compete (Alan Klement) Weitere Links  Veranstaltungen um JTBD + ODI kennen zu lernen Strategyn Publikationen zu JTBD + ODIJTBD + ODI Meetup DACHJTBD Meetup NRWWeitere Podcastepisoden zu Jobs to Be Done  I+U Episode 003 Jobs to Be Done TheorieI+U Episode 004 Jobs to Be Done Praxis Folge direkt herunterladen

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