OFI 1856: Devoted To Improving The Ranching Industry | Cassidy Johnston | JRC Ranch Management & Consulting

Cassidy Johnston and her husband are the creators and owners of JRC Ranch Management & Consulting.  This is a business that they are developing after years of working on different ranches throughout Colorado and having a myriad of different experiences.  They believe that there can be a disconnect between absentee ranch owners and the folks who are doing the day to day work on the ranches, and they would like to be part of the solution to solving that problem. In the interview Cassidy talks about how sometimes employees on ranches are not treated as well as employees in other sectors of industry.  This leads to burnout, high turnover and poor performance of the ranch.  Basically, nobody wins in these situations.  In many cases, Cassidy believes that the problem lies in the disconnect and is not necessarily a character flaw of the ownership.  She will talk all about her observations and how she aims to be part of the solution in this episode.