Olivia Boswell - Common Ground PR

Today on the podcast, I speak to Olivia Boswell – award-winning public relations and communications specialist and founder of Common Ground PR. Olivia is a multi-faceted operator. With her extensive experience in the cultural space and her passion for New Zealand businesses with heart, she offers a unique and creative perspective. Common Ground PR supports companies with big goals in their journeys, from launching and profile building to maintaining a covetable position in the media.It's not often I interview people on what I call the 'service' side of building a brand and business. Still, as many of my long-time listeners will know, I'm obsessed with PR, and I love hearing the behind-the-scenes stories about working alongside incredible businesses to help grow and build brands. And when I say incredible businesses and brands – these include podcast favourite Boring Oat Milk, brain drink Ārepa and recently the Womens Rugby World Cup.Liv and I have an extensive extended network of mutual friends, but we truly connected after I spoke to Morgan Maw from Boring. I was really interested to hear everything about Liv's business journey.Starting with redundancy at the beginning of a global pandemic, Liv’s journey to becoming a business owner is unique, and I know you will find a lot of value in her words. I'm so thankful to Liv for the transparency and generosity she shares in detail about the early days of Common Ground and her vulnerability and honesty when sharing some of the personal challenges she has faced throughout her time in business. This is such a fun chat, I laughed a lot and I enjoyed Liv's perspective on work and life, and overall, I think the work she does and the business she is building is just really really cool.To learn more about Liv and Common Ground after this episode, visit commonground.co.nz or to get at behind-the-scenes glimpse into the life of a PR specialist follow @livboswell on Instagram.I know you will love my chat with Liv as much as I did.  For more podcast information visit supercreativepodcast.com Hosted by Catie DawsonBought to you by Somewhere CreativeFind us on Instagram - @supercreativepodcast Hosted on Acast. See acast.com/privacy for more information.