EPISODE · Apr 9, 2026 · 56 MIN
Om normer och maktstrukturer inom hårvård och hur representation stärker varumärkesupplevelsen med Maja Reinholdsson och Rufs
from Inclusive Marketingpodden · host Tharanga Kulamithra
Hår är identitet, historia och makt, har Michelle Obama en gång sagt. Varför är det så och vilka utmaningar finns det i att kommunicera med en kundgrupp som kanske inte alltid identifierar sig som samma sak? Hänger beauty-branschen med i den demografiska utvecklingen i Sverige? Hur viktiga är ordval, egentligen, och vad är viktigast - att mäta klicks eller vara sann sitt syfte?
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Om normer och maktstrukturer inom hårvård och hur representation stärker varumärkesupplevelsen med Maja Reinholdsson och Rufs
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