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OMR #505 mit Kosmetikunternehmerin Christina Oster-Daum

EPISODE · Jul 13, 2022 · 1H 18M

OMR #505 mit Kosmetikunternehmerin Christina Oster-Daum

from OMR Podcast · host Philipp Westermeyer - OMR

Es gibt nicht viele Unternehmen in Deutschland, die komplett mit eigenen Mitteln auf 500 Millionen Euro Umsatz und über 600 Mitarbeitende wachsen. Christina Oster-Daum hat dieses Wachstum in den vergangenen Jahren mit ihrem Unternehmen Cosnova hingelegt. Das steckt hinter den bekannten Kosmetik-Marken Essence und Catrice und ist in Deutschland Marktführer. Im OMR Podcast erzählt die Gründerin, warum sie lieber 1.000 neuen Produkte pro Jahr auf den Markt wirft, als über ein Prozent des Umsatzes für Marketing auszugeben.

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OMR #505 mit Kosmetikunternehmerin Christina Oster-Daum

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