OMR Report: Influencer Marketing mit Sven Wedig (Teil 1) - #askOMR 95

from OMR Education · host OMR Education / Rolf Hermann / Andre Alpar / Tarek Müller

Ein neuer Report ist am Start, passend dazu gibt es einen #askOMR Report Spezial Podcast zum Thema Influencer Marketing. Zu Gast ist Influencer-Marketing Experte Sven Wedig. Im Interview verrät der CEO von Vollpension Medien unserem OMR Report Chefredakteur Rolf Hermann wie man in dieser Marketingdisziplin richtig punktet. Dafür beantwortet er die Fragen der OMR Community. Was sind die neusten Trends im Influencer Marketing? Wo sind die Unterschiede und Einsatzgebiete von Nano, Mikro und Top-Influencern? Was sind konkrete Anwendungsbeispiele für erfolgreiches Influencer Marketing? Ist das auch ein Marketingfeld für KMU oder nur was für große Konzerne? Und wie misst man eigentlich den Erfolg einer Influencer Kampagne? Sven erklärt auf welche KPIs es ankommt, welche Kampagnenziele mit welcher Influencer-Kooperation erreichbar sind und berichtet, wie man Accounts und deren Communitiy auf Fakes und Fraut checkt, damit man sein Marketing-Budget nicht versenkt. Und natürlich wird auch der Gewinner des Influencer Marketings Report gekürt. Schickt uns wie immer auch gerne eure Fragen via Whatsapp. Wir binden auch eure Audionachrichten gerne in die Folge mit ein! Die Nummer direkt ins Herz von #askOMR lautet: +49 176 30010452 Die Übersicht aller bisher gestellten Fragen findest du hier: https://bit.ly/2szU7yb Alle Infos, Links und die Shownotes zur aktuellen Folge findest Du im Laufe der Woche hier: https://goo.gl/Av2V79 In #askOMR beantworten wir Eure Fragen rund um das Thema Digitalmarketing. Stelle im #askOMR Slack-Workspace Deine Fragen an unseren Podcast-Host Andre Alpar. Du kannst hier einfach alles loswerden, was du von Andre & OMR wissen willst. Wir beantworten deine Frage für Dich und alle Hörer im #askOMR-Podcast, jeden Montag neu. Just ask OMR. Join now: www.omr.com/askomr [email protected]

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OMR Report: Influencer Marketing mit Sven Wedig (Teil 1) - #askOMR 95

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