On rebranding and people first. episode artwork

EPISODE · Jul 17, 2023 · 30 MIN

On rebranding and people first.

from EngageX · host Andrew Phillips and Sven Brook

Mark Cameron is the CEO of Alyve, a specialist digital transformation consultancy. He has written over five hundred digital strategy-focused articles in columns for BRW, CMO.com.au and Marketing Magazine. In this Episode Andrew and Sven interview Mark on his recent rebranding of Alyve (previously W3Digital) with a focus on People. We wanted to know why this is important and how it impacted the organisation. For us, it is a story of staying relevant to your clients and making the move towards more meaningful results for your clients as well as the people in your own organisation. This is our first podcast as EngageX. Let us know what you think and what you would like to hear about when it comes to Engagement Excellence.

Mark Cameron is the CEO of Alyve, a specialist digital transformation consultancy. He has written over five hundred digital strategy-focused articles in columns for BRW, CMO.com.au and Marketing Magazine. In this Episode Andrew and Sven interview Mark on his recent rebranding of Alyve (previously W3Digital) with a focus on People. We wanted to know why this is important and how it impacted the organisation. For us, it is a story of staying relevant to your clients and making the move towards more meaningful results for your clients as well as the people in your own organisation. This is our first podcast as EngageX. Let us know what you think and what you would like to hear about when it comes to Engagement Excellence.

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On rebranding and people first.

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This episode was published on July 17, 2023.

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Mark Cameron is the CEO of Alyve, a specialist digital transformation consultancy. He has written over five hundred digital strategy-focused articles in columns for BRW, CMO.com.au and Marketing Magazine. In this Episode Andrew and Sven interview...

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