Onboarding is NOT a Sales Cost episode artwork

EPISODE · Dec 4, 2024 · 2 MIN

Onboarding is NOT a Sales Cost

from SaaS Metrics School · host Ben Murray

In episode #254, I address a question that comes up often enough from SaaS teams and investors. Let’s address where we code onboarding expenses. - Where do we code onboarding expenses? - When does CAC stop? Want to stay innovative in SaaS? Join my SaaS community: https://www.thesaasacademy.com/offers/ivNjwYDx/checkout

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Onboarding is NOT a Sales Cost

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This episode is 2 minutes long.

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This episode was published on December 4, 2024.

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In episode #254, I address a question that comes up often enough from SaaS teams and investors. Let’s address where we code onboarding expenses. - Where do we code onboarding expenses? - When does CAC stop? Want to stay innovative in SaaS? Join my...

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