One Armed Convict: Prison does not work (WITH PROOF) - Chris Baker | E69

Ben is the Founder, Owner and CEO of @mercieruk - one of the fastest growing streetwear brands to come out of the UK. I’m sure you’ll have seen the clothing in @jdsports and @footasylum or on your favourite rapper or boxer. After wearing the brand myself for so long it was only right to link up with the man behind it all. This isn’t your average story, this one goes way back into Ben’s life what he went through to run this exciting clothing brand. Whether you’re looking to start a business, a clothing line or want to understand how a this lad became a millionaire then this podcast is for you. Let’s go. Did you watch the episode with Michael Jackson’s bodyguard Matt Fiddes? https://youtu.be/PBVsFYRyLWk?si=w42MTiif4rJ5gjoF I've not sponsored this episode, but if you've enjoyed this episode would you press subscribe and it makes my job of creating this show for you a whole lot easier! Follow thecontentCAST On All Platforms Here: Instagram: https://www.instagram.com/thecontentcast1 Youtube: https://www.youtube.com/channel/UCoHSL4YcpO7HfHJ4MV0wV3A Spotify: https://open.spotify.com/show/3cMtSWnyucHE8UCPDMtCMR Apple Podcast: https://podcasts.apple.com/gb/podcast/the-content-cast-podcast/id1670145444 Follow Adds Here: https://www.instagram.com/addslad Follow our Content Creation Business here: Instagram: @thecontentpt 00:00 Introduction 02:00 How did you get started 5:00 Every time you make mistakes, you learn something 7:00 Where did the name come from 08:00 50k in 2 hrs 09:20 I didn't tell the missus 10:00 How easy is it to get into brands 11:30 Is there anything that's been sketchy 13:00 lost 800k of stock 14:12 I employ people better than me 15:00 Back yourself 16:00 What was your first purchase 17:00 Everything's gonna end tomorrow 18:00 Does any part of you feel like an imposter? 19:00 Do you need to be in a suit 20:00 Where is street wear going? 21:00 Brand DNA 23:00 What you look for in models 26:00 How important is socials? 27:00 Josh Kelly 29:40 Do you have good relationships with other brands 32:00 Customers loyal to the brand 35:00 How are you? 36:00 What's an average week look like 41:00 Turn the website off 44:00 Would you buy mercia? 49:00 What's has been the coolest thing you've done with brand 51:00 Don't quit, never quit 53:00 20 million Support the show