One data source most SEOs are still underusing

Episode 1803 of the Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast podcast, hosted by I Hear Everything, titled "One data source most SEOs are still underusing" was published on April 14, 2026 and runs 1 minutes.

April 14, 2026 ·1m · Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

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Summary

Most SEOs ignore session recordings despite having access. Celeste Gonzalez from RicketyRoo demonstrates how behavioral data reveals conversion gaps that traditional ranking metrics miss entirely. She outlines frameworks for analyzing user interaction patterns beyond page views and presents strategies for building custom tools that extract actionable insights from existing data sources. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Episode Description

Most SEOs ignore session recordings despite having access. Celeste Gonzalez from RicketyRoo demonstrates how behavioral data reveals conversion gaps that traditional ranking metrics miss entirely. She outlines frameworks for analyzing user interaction patterns beyond page views and presents strategies for building custom tools that extract actionable insights from existing data sources.

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

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