One-Hit Wonders, Creative Control & the Chaos of Artist Development | I Hate Simkin X Michael McCarty #2

🎙 EPISODE 2 — I HATE SIMKIN ft. MICHAEL MCCARTY Michael McCarty (former SOCAN exec and publishing legend) joins Jonathan Simkin to talk about the realities of working with artists — from spotting talent early to surviving the music industry long term. They dive into: The rise of Steal My Sunshine and Call Me Maybe Creative control in music videos vs. major label expectations What artist development actually means behind the scenes Why songwriting still trumps hype One-hit wonders and what defines "lasting" success The Wild West era of sampling — and what's changed Digital collectibles & future artist revenue streams This is unfiltered, behind-the-scenes storytelling from two people who've been in it for decades. 🎧 Subscribe & follow I Hate Simkin wherever you get your podcasts. 📌 New episodes every second Friday. Chapters: 01:17 The Origin of 'I Hate Simkin' 03:06 Polarizing Figures in the Music Industry 07:10 Early Career Reflections and Aggression in Law 09:05 The Journey of Matthew Good and Music Publishing 12:46 Artist Development and the Role of Publishers 15:08 The Evolution of Music Videos and Creative Control 20:39 The Impact of 'Steal My Sunshine' and Sampling 32:08 The Enduring Nature of Music and Licensing Trends 34:34 The Impact of 'Call Me Maybe' and the Download Era 37:43 Identifying Talent: The Art of A&R 40:08 The Intrigue of Music Videos and Artist Personas 42:20 The Reality of One-Hit Wonders 43:34 The Craft of Songwriting: More Than Meets the Ear 45:05 The Challenge of Repeated Success in Music 48:39 Green Lighting: The Decision-Making Process in Music 51:32 Lessons from George Lucas and the Beatles 57:06 The Evolution of Music Production and Artist Development 01:06:55 The New Era of Music: Technology and Direct Artist Engagement 01:12:49 The Future of Digital Collectibles in Music #IHateSimkin #MichaelMcCarty #MusicIndustry #604Records #OneHitWonders #ArtistDevelopment #CallMeMaybe #StealMySunshine #MusicVideos #PodcastLaunch #MusicPodcast #SpotifyPodcasts #ApplePodcasts #FullEpisode