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EPISODE · Feb 6, 2026 · 4 MIN

One marketing principle that stays constant across multiple companies

from MarTech Podcast ™ // Marketing + Technology = Business Growth

Creative approval workflows create bottlenecks that slow teams down. Christine Royston, CMO at Wrike, explains how AI-powered orchestration eliminates manual handoffs in marketing operations. Her team automated approval routing with role-based permissions and built integrated review systems that keep all feedback centralized within their workflow management platform.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Episode metadata supplied by the publisher feed · Published Feb 6, 2026

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One marketing principle that stays constant across multiple companies

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