Only 8% of Podcasts Succeed. Here are 3 Ways to Optimize Your Podcast for Success - Teacher: Neal Veglio

92 percent of podcasts fail. But today on our lesson, we're going to talk about how you can start a successful podcast. Today we learn how to optimize your podcast. Why starting with an end goal in mind is critical and why the first seven seconds of your podcast opening is most important. Here we go. Hello and welcome to the Useful Content Podcast. And today we have a new straight talking teacher in our Useful Content Classroom, Neal Veglio. Neal, how are you today? I am absolutely ecstatic, especially as you got my name right. You said it. You nailed it straight off the bat, so thank you for that. Appreciate that. Juma. The truth is I, went on Google translate. I Googled the name and um, let them pronounce it for me. Cause when I went to your LinkedIn and I hit on the pronunciation stuff, you're so smooth. You say it so fast So great. It was great to have you on. I think it's worth mentioning that I found you on LinkedIn and the manner in which I found you is interesting because it's in alignment with your general brand, which is this straight talking person, you were in the comments of another LinkedIn user pointing out why the thing they were saying about podcasting wasn't right, do you often get yourself inside of the comments saying those things? I am not very good at letting things go, and one of my big problems is if I see someone who is considered to be an educator in the space and they're giving poor education, then I find it really difficult to just sit back and just go. You know what? I'm gonna be polite. 'cause the thing is, I think, and I, I saw somebody else make the point about this is, you know, if you've got nothing nice to say, don't say anything at all. I don't agree with that 100%. I completely disagree with that because this is not about your dynamic relationship between you and another creator, another social media user. This is about your responsibility as a human being who understands a thing. Making sure that other people who maybe don't understand a thing aren't led down the garden path. By a false profit, which is, to be honest, how I see these people. They are individuals who somehow have managed to build an audience and it's low hanging fruit kind of content and data that they're putting out there. And there are some really clever people who are great marketers who can build that following and build that community. Who actually are giving bad advice. And so, yeah, I really struggle. I mean, some people probably see it as really rude and a bit aggressive, but to be honest, those people aren't my tribe anyway. That's how I, you know, I've made that decision a long time ago that if people don't like me because of the advice I'm giving, even though it's in their own best interest, then I'm fine with that. You don't have to follow me, but you know, at least if I'm interacting and you see it, then at least you, you can. You know, rest in the knowledge that it's decent quality advice. Yeah, and I think that's what stood out to me when I saw the comment, I was like, I need to follow this guy immediately because I, myself, I'm a fan of a good disagreement when it's, it's properly done. And I found that if somebody is willing to share the straight knowledge with you based on experience, because you've been inside of podcasting for almost over 20 years now. And that is your area of mastery. I think, yeah, I can move with this. I can move with this person and find out more from them because clearly they know more than I do. Part of your story is that you were on radio and you were one of the first people in the UK to upload your show to the internet, and this was before there was any social media. what possessed you to do that, Neal? Honestly, it was a bit of ego had I had a section of my...