EPISODE · Mar 24, 2020 · 36 MIN
Ophenia Liang And Darren Discuss Cross Cultural Marketing In Asia
from Managing Marketing · host TrinityP3
Ophenia Liang is the Director and Co-Founder of Digital Crew, Australia’s fasting growing multi-award winning cross-cultural multilingual digital marketing company. Here she talks about the challenges of cross-cultural marketing in Asia, particularly in China, India and Japan and the mistakes and lessons marketers and their organisations face when expanding into overseas markets as diverse and complex as these major world economies. https://www.trinityp3.com/2020/03/cross-cultural-marketing-in-asia/
What this episode covers
Ophenia Liang is the Director and Co-Founder of Digital Crew, Australia’s fasting growing multi-award winning cross-cultural multilingual digital marketing company. Here she talks about the challenges of cross-cultural marketing in Asia, particularly in China, India and Japan and the mistakes and lessons marketers and their organisations face when expanding into overseas markets as diverse and complex as these major world economies. https://www.trinityp3.com/2020/03/cross-cultural-marketing-in-asia/
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Ophenia Liang And Darren Discuss Cross Cultural Marketing In Asia
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