Optimizing and Doing CX Right with Stacy Sherman

Psychology meets marketing on the CX & Culture Connection Podcast this week! Matt Egol and guest, Author, and Speaker Stacey Sherman share fascinating insights on consumer behavior and how it shapes customer experience. Stacy explains how understanding our minds can transform the way we lead and interact. Actions speak louder than words, and BEHAVIORS build businesses. 00:00 - Preview of Episode 00:17 - Introduction to Stacy Sherman 00:45 - Humanizing Business 02:21 - The Employee Experience 04:52 - The Brand Promise 08:06 - Consumer Behavior and Internal Engagement 11:28 - Humans Living in the AI Era 12:17 - How can you balance AI and Humans? 14:00 - Heart and Science 15:23 - What is the role of emotion in EX and CX? 19:56 - What are some good habits to have and to train for? 22:12 - Leadership experience 25:12 - Are behaviors being monitored? 28:20 - A new book from Stacy Sherman 29:53 - The best way to get in contact with Stacy Sherman. 31:00 - Closing thoughts 31:33 - End of Episode If you're ready to level up your marketing game, this one's for you - https://youtu.be/e5niaRf-g5g #CX #ConsumerBehavior #MarketingPsychology #MarketingTips #CustomerExperience #BusinessGrowth 📌Podcast Website: https://www.cxandcultureconnection.com 📌Linkedin Personal: https://www.linkedin.com/in/matthewegol/ 📌Linkedin Business: https://www.linkedin.com/company/journeysparkconsulting/ 📌Website: https://www.journeysparkconsulting.com/ 📌Facebook: https://www.facebook.com/profile.php?id=100094736604400 📌Spotify: https://open.spotify.com/show/2OKVpTrPgHPnSw2WeZWJpM 📌Amazon Podcast: https://music.amazon.com/podcasts/75160650-c68a-4fa8-9ddc-3429d94bd02e/the-cx-and-culture-connection-podcast-with-host-matt-egol-of-journeyspark-consultants 📌Google Podcasts: https://podcasts.google.com/feed/aHR0cHM6Ly9hbmNob3IuZm0vcy9lNjJiZGM5OC9wb2RjYXN0L3Jzcw 📌IHeartRadio: https://www.iheart.com/podcast/269-the-cx-and-culture-connect-120241285/ 📌RadioPublic: https://radiopublic.com/the-cx-and-culture-connection-pod-Ww1eeX More about Matt Egol and JourneySpark Consulting: Matthew Egol, Host, Founder and Chief Executive Officer of JourneySpark Consulting A partner at PwC Strategy for more than 15 years, Matt is a recognized thought leader in the experience management space. Matt has worked across a broad set of industries, from retail to consumer goods to healthcare to financial services to technology to industrials. Matt helps companies enhance their organizational effectiveness and build capabilities that fuse human-centered design with analytics, evolving their culture to be more customer-driven. Matt is a regular speaker and author on customer experience, enterprise agility, and culture topics. He has authored more than 25 articles in leading publications and is a subject matter expert with MMA Global. Matt graduated magna cum laude from Dartmouth and received his MBA from Columbia, where he received the Abe Shuchman Memorial Award in marketing. Matt launched JourneySpark Consulting to work closely with CX leaders to help shape their vision, build and develop their teams, and evolve their cultures. #cx #culture #marketing #business #trends #customer #strategy #journeyspark #propensity