EPISODE · Oct 13, 2023 · 57 MIN
Optimizing Your B2B Marketing Funnel With Guest Dan Vanacore
from Around the Horn in Wholesale Distribution Podcast · host Kevin Brown & Tom Burton
Do you assume that a prospective customer moves seamlessly from awareness to consideration to conversation in a pre-determined way? If so, you may be in for a shock. According to a new report, many B2B marketing experts agree the traditional marketing funnel is no longer fit for purpose. This week, we're joined by Dan Vanacore, Director of New Business Development at Cloud 9 ERP Solutions, to take a closer look at what can be done to create and nurture your B2B eComm customer journey. We also examine how the UAW's continued strike could have larger affects on wholesale distribution, and of course, more on the continuing growth of AI.Leave a Review: Help us grow by sharing your thoughts on the show.Learn more about the LeadSmart AI B2B Sales Platform: https://www.leadsmarttech.com/Join the conversation each week on LinkedIn Live.Want even more insight to the stories we discuss each week? Subscribe to the Around The Horn Newsletter.You can also hear the podcast and other excellent content on our YouTube Channel.Follow us on Facebook, Twitter, Instagram, or TikTok.
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Do you assume that a prospective customer moves seamlessly from awareness to consideration to conversation in a pre-determined way? If so, you may be in for a shock. According to a new report, many B2B marketing experts agree the traditional marketing funnel is no longer fit for purpose. This week, we're joined by Dan Vanacore, Director of New Business Development at Cloud 9 ERP Solutions, to take a closer look at what can be done to create and nurture your B2B eComm customer journey. We also...
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Optimizing Your B2B Marketing Funnel With Guest Dan Vanacore
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