Order Bumps vs. Upsells: What They Are and How to Use Them Wisely

Order bumps and upsells. What are they? Should you be using them? What's the best strategy to incorporate them into what you have to offer. In this episode we break down the these two commonly confused terms in the online business world.  In This Episode You'll learn: What an order bump really is (and why it must be a low-dollar, highly relevant offer). Why a poorly positioned offer can actually derail a sale. The right time and place to introduce a higher-dollar upsell to maximize trust and conversions. How simplicity (not complexity) leads to more clarity and better results for you and your customers. Whether you're just launching your first online course or looking to optimize your sales process, this episode will help you make smart, simple decisions that will help you increase your impact and your income.