Organic Social is Not Dead

Social media only works if you put money behind it.Have you heard that kind of thing before? Have you also heard that social media is dead?It’s easy to think that with everyone’s reach on social media plummeting in recent years. Do you get frustrated with your lack of engagement, low reach and poor results?Well, my guest today is going to help. She’s a good friend of mine - we met over 7 years ago at Social Media Marketing World. She’s Dorien Morin-van Dam. She’s going to show us why organic social is NOT dead. And what we can do about it!Dorien Morin-van Dam is an Organic Specialist, International Speaker and Certified Agile Marketer at MoreInMedia. She hosts Strategy Talks, a livestream show and podcast. You’ll recognize her on stage and online by her always-present orange glasses, a nod to her Dutch heritage.Show notes: iag.me/195Please Subscribe!Don’t miss an episode! You can subscribe on Apple podcasts here - or on other podcast players.The Confident Live Marketing ShowThe Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content marketing.It’s hosted by Ian Anderson Gray. He is the founder of the Confident Live Marketing Academy and is the host of the Confident Live Marketing Podcast. He helps entrepreneurs to level up their impact, authority and profits by using live video confidently. He’s founder of Seriously Social - a blog focused on live video and social media tools. He’s an international speaker, trainer, teacher and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. As well as being a geek, husband, and dad to two kids, Ian is also a professional singer and lives near Manchester in the UK.