EPISODE · Apr 20, 2022 · 45 MIN
Orlando Wood (author of Lemon) on why creative work has been losing its effectiveness
from On Strategy Showcase · host Fergus
In his new book, Look out, Orlando builds on the work of Jenni Romaniuk, Les Binet, Peter Field, Byron Sharp and others with his research on how we can better ensure we are producing work that works.
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Orlando Wood (author of Lemon) on why creative work has been losing its effectiveness
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