Óticas Diniz: a rede bilionária que surgiu por uma demiss...

What this episode covers

Passar por uma demissão não é fácil. Para o paraibano Arione Diniz, foi ainda mais complicado: após mais de uma década se dedicando a uma rede de óticas, ele foi demitido e não recebeu a rescisão. Precisou acampar na frente da sede da empresa por uma semana para conseguir receber menos de 25% do valor devido. Com R$ 2.500 na mão e a família para sustentar, negociou um ponto comercial com um dono de uma pequena ótica. Assim começa a história das Óticas Diniz, que tem um faturamento bilionário e lojas espalhadas por todo o Brasil. Arione Diniz e sua filha, Ariane, a atual presidente da empresa, vieram contar a história da companhia neste episódio do Do Zero ao Topo.

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This episode was published on April 25, 2025.

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Passar por uma demissão não é fácil. Para o paraibano Arione Diniz, foi ainda mais complicado: após mais de uma década se dedicando a uma rede de óticas, ele foi demitido e não recebeu a rescisão. Precisou acampar na frente da sede da empresa por...

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