OTS 187: For the Greater Good - Jessica Kupferman

Today’s guest believes every voice deserves to be heard. As an internet and digital marketing pioneer, she helps content creators grow and monetize a loyal, rabid fan base through understanding connection and the power of influence. She has worked on the branding and messaging for large corporations such as Comcast and Subaru, as well as with hundreds of bloggers, podcasters and online entrepreneurs. She specializes in personality-driven social media and sales strategy. She is the co-host and co-founder of the She Podcasts brand, founded on the belief that women have a unique challenge in getting their voices to be heard. She Podcasts currently supports over 14,000 female podcasters and has a digital marketing reach of over 55,000 content creators. It is known for its diversity, education, integrity, and community. When she’s not planning the next She Podcasts LIVE event, you can find her offering education to independent podcasters on marketing, growth, and sponsorship. Please join me in welcoming Jessica Kupferman.   In this episode we discuss: her thoughts on leadership: “I define leadership as being able to make decisions for a group and for the groups’ greater good even if that decision is uncomfortable.” her recollection that she was called bossy as a child. her ability to define areas of her life, forge a new path, and gain meaningful connections along the way. how she co-founded She Podcasts and how it has grown. how being introverted influences her in both networking and leadership. the value she places on conscious connection at networking events. Listen, subscribe and read show notes at www.OnTheSchmooze.com - episode 187 Learn more about your ad choices. Visit megaphone.fm/adchoices