Outdoor Brands Are Bad At TikTok Plus: Retailer Bankruptcy Watch & MEC Sold?

Today on The Rock Fight (an outdoor podcast that aims for the head) Colin opens the show by lamenting how outdoor brands never really figured out what to do with TikTok including a look at the one brand that actually does: Gnara.Then he and Producer Dave are joined by outdoor industry insider and Rock Fight Consigliere, Eoin Comerford to talk about the rumors that Canadian outdoor retailer MEC has been sold. They also take a look at a couple of names that have turned up on Retail Dive's bankruptcy watch list.And be sure to stick around for an musical edition of The Parting Shot!Check out hundreds of wildly cool products by visiting and shopping at Garage Grown Gear!Help those who have been impacted by the Los Angeles wildfires by clicking here.Thanks for listening! The Rock Fight is a production of Rock Fight, LLC. Sign up for NEWS FROM THE FRONT, Rock Fight's weekly newsletter by heading to www.rockfight.co and clicking Join The Mailing List.Please follow and subscribe to The Rock Fight and give us a 5 star rating and a written review wherever you get your podcasts.Want to pick a fight with The Rock Fight? Send your feedback, questions, and comments to [email protected].