Outside Sales for Self-Distributing Breweries | Capital of Craft Podcast

Join us for a compelling discussion on one of the craft beer industry's most crucial challenges: managing outside sales for self-distributing breweries. In this dense and competitive market, smaller breweries often struggle to gain handles and shelf space. With the expertise of Marc Martin, a seasoned beer sales professional and a dedicated board member of the San Diego Brewers Guild, we dive into this complex issue. Marc brings his professional insights as we explore the top strategies that breweries, even those with limited resources, can immediately implement to improve the effectiveness of their sales team and elevate their sales game. This episode is an invaluable opportunity for breweries to learn actionable steps to enhance their presence in the market Thank you to our sponsors: TapWyse TFG (Tax & Financial Group)