Overcoming Cold Feet When Developing B2B Video Content

Featuring Jeff Long, Owner of True Focus Media

Episode 199 of the The Kula Ring podcast, hosted by Kula Partners, titled "Overcoming Cold Feet When Developing B2B Video Content" was published on August 30, 2022 and runs 33 minutes.

August 30, 2022 ·33m · The Kula Ring

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Summary

The stats around video consumption grow exponentially each year. To what extent should manufacturing marketers care about that? Everyone seems to agree that producing video content should happen and is easier than ever, but taking the plunge feels overwhelming to the point where it doesn’t get done. On this week’s episode of The Kula Ring, Jeff Long, Owner of True Focus Media, shares his approach to developing and distributing industrial marketing video content.

Episode Description

The stats around video consumption grow exponentially each year. To what extent should manufacturing marketers care about that? Everyone seems to agree that producing video content should happen and is easier than ever, but taking the plunge feels overwhelming to the point where it doesn’t get done. On this week’s episode of The Kula Ring, Jeff Long, Owner of True Focus Media, shares his approach to developing and distributing industrial marketing video content.

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