EPISODE · Nov 2, 2025 · 1H 16M
Overcoming Familiar Suffering: Dr. Rob Lamberts’ Shift to Membership-Based Medicine
from My DPC Story · host My DPC Story
Today's episode features Dr. Rob Lamberts, one of Georgia’s early pioneers in Direct Primary Care (DPC). After nearly two decades in traditional insurance-based practice and facing severe burnout, Dr. Lamberts shares his journey opening his DPC practice in 2013—one of Georgia’s first. He discusses the challenges of the fee-for-service model, the healing power of direct physician-patient relationships, and the benefits of membership-based care like enhanced access, affordability, and a renewed passion for medicine. Dr. Lamberts also talks about building a sustainable, patient-centered medical practice and the transition to Welcome Health, a collaborative DPC group. Physicians considering switching to DPC will find practical insights into overcoming fears of change, leveraging technology for better access, and tips for building lasting legacy and satisfaction in primary care. If you’re searching for real-world DPC success stories, strategies to fight physician burnout, and ways to reclaim the essence of personalized medicine, this episode is a must-listen.Meet the My DPC Story team at DPC Summit NOLA! Summit bundles are live: HERE the Physician Owner's PlannerThe "insurance is not healthcare" teeA digital tool bundle for your practice A website reviewA 50% off our $350 Patient Explainer VideoPlus a chance to win an hour with Dr. Concepcion. Cooperative of American Physicians or CAP. Learn more about the medical malpractice company used by Dr. Maryal Concepcion since 2021 at capphysicians.com or by calling 800-356-5672.Guava Health. A premium patient experience, pulling data from EHRs and wearables, helping see the full picture and uncover root causes to deliver personalized care. ZION HealthShare. Get peace of mind for major medical events without going back into the insurance maze. Hint AI helps you move faster through every stage of the patient visit. Hint AI Chat lets you ask questions about a patient's chart and instantly surface relevant notes, labs, and clinical history. Learn more at hint.com/ai.Support the showGET your FREE MONTHLY BUSINESS TOOL DOWNLOADBecome A My DPC Story PATREON MEMBER! SPONSOR THE PODMy DPC Story VOICEMAIL! DPC SWAG!FACEBOOK * INSTAGRAM * LinkedIn * TWITTER * TIKTOK * YouTube
What this episode covers
Today's episode features Dr. Rob Lamberts, one of Georgia’s early pioneers in Direct Primary Care (DPC). After nearly two decades in traditional insurance-based practice and facing severe burnout, Dr. Lamberts shares his journey opening his DPC practice in 2013—one of Georgia’s first. He discusses the challenges of the fee-for-service model, the healing power of direct physician-patient relationships, and the benefits of membership-based care like enhanced access, affordability, and a renewed...
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Overcoming Familiar Suffering: Dr. Rob Lamberts’ Shift to Membership-Based Medicine
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