EPISODE · Oct 8, 2015 · 21 MIN
Overpromise and Overdeliver: Smart Brand Strategy or Company Killer?
from Didn't See It Coming with Marc Stoiber · host Marc Stoiber
In this conversation with Ian Jessop, I dig into the trend of overpromising and overdelivering. Is it going to create happy customers, or destroy companies?
What this episode covers
In this conversation with Ian Jessop, I dig into the trend of overpromising and overdelivering. Is it going to create happy customers, or destroy companies?
NOW PLAYING
Overpromise and Overdeliver: Smart Brand Strategy or Company Killer?
No transcript for this episode yet
Similar Episodes
Mar 26, 2026 ·1m
Jan 2, 2026 ·47m
Dec 21, 2025 ·46m