EPISODE · Dec 18, 2024 · 21 MIN
Ozempic. Lazy Creative or Evil Genius?
from Marketing: Global Edition · host Jasmine Montgomery, Piers Guilar
In this episode Jasmine and Piers take opposite sides in a debate around the cleverness of Ozempic (Wegovy) and its marketing. They ask the question: “are Novo Nordisk’s ads an example of lazy advertising devoid of creativity or dastardly use of subliminal messaging and influencer marketing”?
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Ozempic. Lazy Creative or Evil Genius?
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