Papo de Garagem #7: Pedro Nogueira

from Notícia no seu tempo · host Estadão

Pedro Nogueira, CEO da B.LEM, franquia de padarias especializadas em iguarias portuguesas, explica como a pandemia afetou a mobilidade e a forma de consumo das pessoas nos ambientes presenciais do varejo. Para atender às novas demandas do setor alimentício, Nogueira impulsionou ainda mais transformação digital com o objetivo de atrair mais investidores e melhorar a experiência de consumo dos clientes, marcando presença com o delivery nos principais aplicativos de entrega. Como resultado, a B.LEM conseguiu equilibrar a balança com uma receita própria, repensando ofertas e oferecendo produtos mais adequados ao novos desafios do negócio.See omnystudio.com/listener for privacy information.

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This episode was published on July 16, 2021.

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