Parola alle idee - Smau Academy

What this episode covers

Ti racconterò come il linguaggio - in tutti i suoi tone of voice - può essere uno strumento per comunicare, convincere, vendere, emozionare. Insieme scopriremo come le parole si sono evolute e adattate all’audience e ai media. Attraverso un percorso temporale coglieremo le evoluzioni e i capisaldi del linguaggio pubblicitario. Il traguardo? Conoscere tutte le potenzialità della scrittura e applicarle alle diverse necessità di comunicazione. Scoprire le evoluzioni delle parole in pubblicità. Navigare tra i diversi mercati e relativi tone of voice. Apprendere l'importanza e il valore della sintesi per scrivere messaggi efficaci, convincenti e memorabili.

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Frequently Asked Questions

How long is this episode of Smau Academy?

This episode is 36 minutes long.

When was this Smau Academy episode published?

This episode was published on April 11, 2022.

What is this episode about?

Ti racconterò come il linguaggio - in tutti i suoi tone of voice - può essere uno strumento per comunicare, convincere, vendere, emozionare. Insieme scopriremo come le parole si sono evolute e adattate all’audience e ai media. Attraverso un percorso...

Can I download this Smau Academy episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.