Part 1: Marketing Lessons from the Symphony | Robert Emery

Send us Fan MailWelcome to Spark & Ignite Your Marketing, the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded. With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up.Award-winning conductor, pianist, and entrepreneur Robert Emery joins us as we talk about the world of music, creativity, and marketing. From performing with the Ukraine Philharmonic to working with legendary film scores, Robert shares how classical music—and bold branding—can move people in unexpected ways. Discover how early curiosity, storytelling, and purpose fueled Robert’s career, and how marketers can learn to orchestrate unforgettable experiences too.Three Key Topics Discussed:Music as a Memory Anchor: We explore how music connects us to emotions, memories, and moments—and how marketers can use that sensory power in brand storytelling. Making Classical Music Accessible: Robert shares how he’s transforming the image of classical music from stuffy to fun, and why it’s all about how we market the experience. The Story That Changed a Life: Hear how one spontaneous invitation during a concert brought a young autistic boy out of his shell—and why generosity is a powerful brand strategy. Learn more about the Power of Connection!Follow Robert:Robert Emery | InstagramRobert Emery | FacebookRobert Emery | YouTubeRobert Emery | Website Dare to be Wickedly BrandedSupport the showPS. If you want your marketing to feel a little more magical:• Get our weekly newsletter WickedlyBranded.com/Newsletter• Read Marketing For Entrepreneurs - Revised Edition• Invite Beverly Cornell as a guest speaker