Part 1 of my conversation with John Boultbee AM - Former Secretary General of FISA & CEO, of the National Sports Tribunal

Former FISA Secretary General, Director of Australian Institute of Sport (AIS), Court of Arbitration for Sport (CAS) and CEO of the Australian Sports Tribunal shares his thoughts on what rowing needs to do to stay relevant. John Boultbee AM, is well known in Australian as a lawyer and leading Australian sport administrator, particularly in relation to rowing and football. In 1990, he was appointed a Member of the Order of Australia for services to rowing as an administrator. Between 1989 and 1995, John was Secretary General of the International Rowing Federation (FISA). John was a board member of the International Rowing Federation, Rowing Australia and Steward of the Henley Royal Regatta.  In part 1 of our 2 part interview, John shares his passion for rowing, as well as his perspective, on what rowing needs to do to stay relevant and exciting now and in the future. What FISA needs to do to make rowing relevant and exciting for the current and future generations. How rowing figures in future Olympic Games. Why we don't need create novel new events and why we need to capture the excitement of traditional rowing through well televised and an improved spectacle for the majority of people watching rowing. How better access through second screens and streaming, will help rowing to stay relevant. What we can learn from Henley Royal Regatta's approach. The importance of live data and animation. The excitement of Coastal Rowing and the role Coastal Rowing has to play in the future of our sport. Connect with Bill to find out more about how to transform your business from those that have transformed businesses and teams at the highest level. www.whchambers.com