Part 2: From Idea to Impact: Finding Purpose in Every Innovation | Téa Phillips

Send us Fan MailListen to Part 1 here!Welcome to Wickedly Branded: Marketing, Magic, and The Messy Middle, the podcast where real conversations meet real strategies. I'm your host, Beverly Cornell, founder and fairy godmother of brand clarity at Wickedly Branded. With over 25 years of experience, I’ve helped hundreds of entrepreneurs awaken their brand magic, attract the right people, and build businesses that light them up.In Part 2 of her inspiring story, Téa Phillips, founder of ATS Innovations and creator of the MetaFlex Glove, shares how she built a purpose-driven business, raised capital as a woman founder, and learned to trust herself through it all. Together, Téa and Beverly explore resilience, clarity, and the courage to show up authentically, reminding us that when you believe in your voice, anything is possible.Three Key  Marketing Topics Discussed:The Confidence to Ask for More: Téa shares how breaking old money mindsets and valuing her worth fosters true confidence. When you recognize the value of your work, others will as well.Reframing Failure as Tuition: Beverly and Téa discuss how setbacks are lessons that drive growth, transforming mistakes into opportunities for clarity and long-term success.Authentic Branding and Feminine Leadership: Téa and Beverly redefine female entrepreneurship by encouraging authenticity and celebrating the courage to lead with soul over just strategy.Follow Téa:Téa Phillips | LinkedInTéa Phillips | InstagramMetaFlex | InstagramMetaFlex | FacebookMetaFlex | TikTokMetaFlex | Website Dare to be Wickedly BrandedSupport the showPS. If you want your marketing to feel a little more magical:• Get our weekly newsletter WickedlyBranded.com/Newsletter• Read Marketing For Entrepreneurs - Revised Edition• Invite Beverly Cornell as a guest speaker